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How do I use Facebook's Lookalike Audiences feature to find potential customers similar to my current ones?


 To use Facebook's Lookalike Audiences feature to find potential customers similar to your current ones, follow these steps:

  1. Go to your Facebook Ads Manager.

  2. Click on the "Audiences" tab in the left menu.

  3. Click the "Create Audience" button and select "Lookalike Audience" from the dropdown menu.

  4. Select the source for your Lookalike Audience. This can be a Custom Audience (a list of email addresses or phone numbers), a Page or app, or a conversion pixel.

  5. Set the location for your Lookalike Audience. You can target people in specific countries or regions.

  6. Set the size of your Lookalike Audience. You can choose to target 1% to 10% of people in the location you selected. The larger the percentage, the more similar the audience will be to your current customers.

  7. Click "Create Audience" to create your Lookalike Audience.

  8. Use this Lookalike Audience as the target audience for your Facebook ads to reach potential customers similar to your current ones.

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